Archive for June, 2010
The Science Behind Fitflops
The idea behind the Fitflop shoe is one that many will be interested in – it’s the flip flop sandal that you get a workout from wearing. Imagine toning muscles, improving posture and burning more calories while you walk – sounds a bit unrealistic, doesn’t it? Well, the clever people behind the Fitflop have managed to device a shoe that does just that, and quite a lot more!
If you’re looking for a neat way to keep your feet cool this summer, why not benefit from toning up your calves while you’re at it? That’s just one of the things that Fitflops do. Tests on these trendy flip flops have also shown that the shoes are capable of reducing back stress, increase the muscle activation in your hamstrings as well as your calves and bottom, reduce ankle joint stress, reduce knee stress and reduce the areas of concentrated pressure on your feet by spreading out your weight more evenly as you walk. Some testers even claimed that Fitflops helped with their plantar fasciitis, sciatica, restless leg syndrome, chronic back pain, heel spurs, osteoarthritis and degenerative disc diseases – so they’re not just for wearers hoping to tone up.
How do they work? Well, a lot of research was put into creating the perfect shoe that would feel comfortable while redistributing the weight of the body so no particular area of the foot is one of concentrated pressure. Now mimicking the way humans walk naturally when they’re barefoot, the posture of the body is gradually corrected as muscle groups are taught to work in different, more natural ways. However, the nature of the shoe, which has been constructed with Microwobbleboard technology, also ensures that the muscles continue being used in a way that helps to tone them and burn calories while you walk. So you get a far more comfortable and better supported shoe all while working out at the same time.
The Microwobbleboard sole of the shoe has been constructed with the natural human gait in mind. Joint stress is relieved up and down the joints in the leg thanks to a high density heel, which absorbs up to 22% more shock as you walk and goes far easier on your ankles and knees. The mid-section is low density in order to create a little instability while you walk. This means your leg muscles are constantly working to keep you fully stable and where the workout comes in. The shoes are still perfectly comfortable to walk in, though! You will feel fully supported all the way. Finally, the raised toe section gives you full control of the Fitflops and lets you walk faster, slower and vary your steps to fit in best with the natural rhythms of walking.
The classic range Fitflops, the Fitflop Walkstar is becoming increasingly popular amongst men and women alike and is bound to be one of the hottest fashions this summer.