Archive for March, 2010

Modern flight attendants’



The following article is a tribute to the eight women who are predecessors to modern flight attendant now numbering nearly 250,000 men and women throughout the world.

In 1930, it was a dream of many young men to marry a Boeing Skygirl. These eight women were single nurses obolschayas from their homes with the idea of marriage to a wealthy business lone passenger. Ultimately, however, they play a key role in the revolution of air fares by providing comfort for passengers, and by helping to ensure the safety of air travel.

During this time, America was at the beginning of the economic depression, which eventually spread and deepen the impact on the entire world. Nevertheless, new advances in the development of the aircraft continued to assist, which helped strengthen the accessibility of air transport for the general population.

BOEING’S First

At Boeing was, at that time, in an enviable position as producer of the first airliner and the first airline passenger cabin of the company providing the service. In 1928, Boeing presented the aircraft, specially designed for passenger comfort and convenience. Model 80 touted a separate and enclosed flightdeck

for the pilots, and a spacious cabin for passengers. The original model held twelve passengers, and then a year later, in the large, 18-passenger Model 80-A.

THE ORIGINAL EIGHT

Initially the boys were hired to serve food and beverages, as well as the comfort of passengers, when they become airborne. Soon, however, it was proposed by Ellen Church, a registered nurse, that women – especially nurses – could work as managers of. She believes that nurses are best suited to care for passenger comfort (and illnesses), the promotion of female presence to demonstrate the safety of air transport as well as to free up pilots to fly more important duties.

Boeing managers accepted her proposal and the May 15, 1930, eight women were hired for three months trial. Thus began the position of “stewardess” a predecessor of the modern flight barman.

A wide and varied RESPONSIBILITIES

The duties of the original stewardesses went far beyond providing cabin services. She served as a tour director, pointing to places of interest including, cities, towns, rivers, mountains, passes, etc. She took tickets, loaded luggage, fueled the plane, and helped push the pilots of aircraft in the hangar!

Because of low ceilings and narrow aisles, Boeing, which instructed the stewardesses to be low in status, with the height limit shall not exceed 5’4 “and weighing no more than 115 pounds.

UNITED REPLACES BOEING

In 1931, Boeing Air Transport, Inc merged with three other transportation companies to create a new named United Airlines. The fact that most of the time in “eight” returned to a more traditional lifestyle.

Margaret Arnott interview

In 1996, the clipped wings historian Vicy Morris Young wrote a tribute to the original eight which made reference to earlier interview with Margaret Arnott, the last surviving member of the Council heralded group. Shortly before his death in 1995, Margaret shared, as it awaits hip surgery her doctor brought in a frame with photographs of his wife – who then flew for American Airlines, – that she wants to be Margaret autograph. The doctor’s wife found it in the antique store, and he was the only one that all have been together eight women in uniform. Laughing out loud, Margaret said: “I never thought I would eventually antique store, I noticed you are asked to sign before your surgery, my!”

Margaret loved to meet with the last day stewardess who always asked about early flying experiences. Known for her sense of humor, she told a young woman on board the trip about an emergency landing in the muddy cornfield. Her listener asked seriously: “They spray you in Chicago?” A solemn reply, backed by a mischievous Grin was: “Not on this day.”

Subsequent years

Shortly after the introduction of “eight” other airlines began to hire “stewardesses” too. State regulation steward (processes) began in 1952 when the Civil Aviation Administration, now known as the Federal Aviation Administration adopted a resolution requiring all air carrier aircraft with a capacity of ten or more passengers, to provide at least one steward ( ESS) for security reasons. In 1974 the FAA to rewrite the Federal Aviation Regulations (FARS) to read: “flight attendant crew.” This was a significant step in the professional role of the flight barman.

No formal national standards exist in the United States to regulate corporate or business Flight Attendant. Most large corporations and carriers to use the flight attendants as they recognize the importance of providing exceptional service from the comfort and safety.

Today’s crop of flight attendants is from men and women of many nationalities, working in various commercial, business and private companies. In contrast to the “eight”, they no longer insist in aircraft hangars, load luggage, or fuel the aircraft. Nevertheless, thanks to jet travel, they can expect longer trips, higher and farther than their peers, interact cross-culturally and to be able to solve any conceivable emergency situation that may arise. Almost 75 years after Ellen Church idea became a reality, the benefits of flight attendants have been enormous. We pay tribute to “eight”, and all that follow their example.

Liz Claiborne – Best Selling Perfumes



When it comes to perfumes, fragrance companies currently know that the name matters. In fact, the world’s current best selling perfumes are those that take namesakes from famous icons and celebrities like rapper Sean Combs, actress Jessica Parker and performer Beyonce Knowles. That is the reason why many fashion houses with designer perfumes, like Elizabeth Arden and Estee Lauder, opt to name their top new scents after willing endorsers and celebrities. Not fully jumping into the bandwagon is Liz Claiborne perfumes.

Liz Claiborne perfumes are considered one of the most popular fragrance makers on the globe. As of the latest sales figures, the company’s signature line called Curve for Men is among the top annually grossing perfume brands in the world. The feat is outstanding because notably, Liz Claiborne does not have to name its perfumes after popular celebrities just to sell.

Liz Claiborne perfumes are among the pride of fashion house Liz Claiborne Inc, which is one of the companies listed at the latest Fortune 500. A New York fashion designer named Liz Claiborne, of course, as you guessed it, founded the company. Since its establishment in 1976, Liz Claiborne Inc has been able to make its own niche in the ever growing and more meticulous global fashion market.

The fashion company was able to put up and launch up to 40 popular flagship brands including Mexx, Lucky Brand Jeans and Juicy Couture. Since 1976, Liz Claiborne has been noted as one of America’s fastest growing firms as its annual revenue of $2 million in its initial year robustly grew to reach $23 million in just two years. Consequently, the company was able to list its shares in New York in 1981. Liz Claiborne first made it into the Fortune 500 list in 1986, exactly a decade since its foundation.

Within those glorious years, Liz Claiborne successfully formulated, created and launched its own lines of perfumes. Liz Claiborne perfumes are among the most sought after in the contemporary times. The company is confident of its strong branding and its flock of loyal patrons and consumers would help propel the sales and popularity of its fragrances, given the usual perceptive and hype-driven marketing schemes for scents.

Liz Claiborne fragrances are able to make their own niche despite the intense competition. During these times when the global fragrance sector is experiencing a slump, it is worthwhile to note that Liz Claiborne fragrances are still capable of pinching in significant sales and revenues from all around the world. The strong performance of the company’s fragrances is living proof that indeed, brand matters most. Consumers would always associate Liz Claiborne perfumes of course with the Liz Claiborne Inc, the fashion house.

The next time you drop by the retailer shop to buy fragrances; do not forget to check out the designer scents from Liz Claiborne perfumes. Are you not intrigued why there are so many consumers who are sticking to the perfume brand? Liz Claiborne asserts that other than association with the strongly performing fashion house, Liz Claiborne fragrances can stand on its own with their exquisite and characteristic scents.

Elizabeth Taylor – A Hollywood Icon



Elizabeth Taylor is one of the greatest and most famous Hollywood actresses of the twentieth century. Born February 27, 1932 in England, the British-American was an actress even as a child, she was just 3 years old when she started taking ballet lessons and starring in her first lead role in the movie National Velvet at a young age of twelve. The movie was a huge success and went on to gross over $4 million at the box office.

Even with a busy schedule she managed to attend school on the set and graduated from Los Angeles High School. Soon after that she got married at just 18 years old. During her long career she went through 7 times.

She became the highest paid star of the her time in 1963, when she received a sum of $1 million to play the role of Cleopatra, a 20th Century Fox production. Elizabeth Taylor also appeared on various television shows and made for television movies. She had small roles or guest appearances on North and South, These Old Broads, General Hospital, All My Children and The Simpsons. She also starred in television movies such as, Malice in Wonderland and Divorce His – Divorce Hers.

She has become one of the greatest icons of the twentieth century, being one of those people for whom celebrity seems to be in their blood. She lived her entire life in the public eye, from its lofty ups to the most depressed downs. From childhood to youth to middle age to old age, Elizabeth Taylor was never far from the spotlight, commanding one of the most magnetic presences ever known.

In her long and illustrious career, Elizabeth Taylor has also been known to take up some other interests. She has long had a passion for jewelry, and this fascination, as well as her large collection, was the subject of the book My Love Affair with Jewelry (2002). And in 2005, Elizabeth Taylor introduced the House of Taylor Jewelry, in partnership with Jack and Monty Abramov of Mirabelle Luxury Concepts.

Another of her interests that lead to a resounding success was an interest in perfumes. In 1991, Elizabeth designed and released a perfume she called White Diamonds. Over the succeeding years and up to the present, Elizabeth Taylor’s White Diamonds has been one of the top ten best selling fragrances in the world. Her three perfumes Passion, Black Pearls, and White Diamonds alone are estimated to earn two hundred million dollars in annual sales!

The success of White Diamonds lies in its elegant and beautiful formulation. Being a combination of floral scents as well as woody tones, the famous scent is perfect for a lady’s evening out on the town. Elizabeth Taylor has since released other scents as well, but by far White Diamonds is the most successful and well-known.

The world will remember Elizabeth Taylor as many things. She is commonly considered to be one of the most beautiful women ever to grace the screen. A supporter of various causes, a lover of life, and an eternal celebrity, Elizabeth Taylor is not likely to be forgotten by the world any time soon.